Consulting

The South Carolina market presence your brand can't afford to skip.

Hiring a full-time sales rep isn't always an option. Distributor incentives buy a moment, not a relationship. I work with whiskey brands that want more than a placement — stores that know the bottle, staff that can talk about it, and accounts that keep coming back.

Brand Field Partner

When the bottle needs someone in the room.

I don't just show up and pour — I bring people with me. After years of building a community around honest picks, real relationships, and showing up consistently, my audience follows me to tastings, clubs, and events. When I'm in the room representing your brand, I'm not starting cold. People are there because they trust what I recommend. That trust is what I bring to every pour.

Who I Work With

Brands I believe in.

ASW Distillery

Broad Branch Distillery

Driftless Glen

High Wire Distilling

What I Bring

The work behind the reputation.

Whether you need me for a single event or as your boots on the ground in South Carolina, here's what that looks like.

01

Showing up for your brand

Tastings, launch events, club dinners, retail appearances — I show up prepared, on brand, and with an audience that already trusts my recommendations. The people who follow me know I don't work with brands I don't believe in. Every bottle I represent is already in my cabinet because I've been buying that brand for years. That means I can speak to the history, the story, the mashbill, and the reasons it belongs in someone's glass — and people in that room can tell the difference.

02

Retail that actually sticks

A one-time tasting bump isn't a strategy. The goal is retail partners who know the bottle well enough to recommend it, reorder it, and eventually want to pick their own barrel. I work with store staff and buyers to build real familiarity with a brand — the kind that shows up in conversations with customers long after I've left the room.

03

Relationships that move product

Distributors are an essential part of getting a bottle to market, and those relationships matter. What I add is deep familiarity with the South Carolina market — real connections with buyers, store staff, and the bourbon community that took time and consistency to build. That's the difference between a placement and a partnership.

04

Field notes and next steps

After every event or tasting, I follow up — with the brand, with the store, and thirty days later to see what actually moved. I communicate however works best for the team: forms, email, text. What I bring back isn't just a recap — it's observations, opportunities, and a clear picture of what to do next. The brands I do my best work for are the ones who are ready to have that conversation.

Start The Conversation

Let's talk about what you're trying to build.

Share the bottle, the audience, and the kind of support that would make the biggest difference. I'll follow up with the right questions and a path forward.